PDA

View Full Version : Toyota Losing Money, 1st time since 1941


DReynolds
12-22-2008, 11:01 AM
Toyota projects first operating loss since 1941

NAGOYA, Japan (AP) -- Toyota Motor Corp. projected its first-ever operating loss since it began such reports, acknowledging Monday that its nine-year stretch of global vehicle-sales growth had stalled.

Crashing auto demand, especially in its key U.S. market, and the profit erosion from a surging yen proved too much for Japan's top automaker, which had been booming on the success of its fuel-efficient models, incluading the Camry sedan and Prius gas-electric hybrid.

Gloom dominated the annual news conference by Toyota's president, who in recent years had outlined ambitious expansion plans. This year, Toyota President Katsuaki Watanabe even refused to give a worldwide vehicle sales goal for 2009.

"The tough times are hitting us far faster, wider and deeper than expected," he told reporters at Toyota's Nagoya office. "This is an unprecedented crisis requiring urgent action."

Watanabe also blamed the strong yen, which has risen to 13-year highs against the dollar to about 90 yen recently.

Toyota lowered its net profit forecast to just 50 billion yen ($555 million) for the year through March 2009 -- a tiny fraction of the 1.7 trillion yen it earned the previous fiscal year.

Toyota expects to lose money on an operating basis of 150 billion yen ($1.66 billion) for the fiscal year ending March 2009. Toyota has never reported an operating loss since it began giving such figures in 1941. The only such loss it has had is an internal calculation for the year ending March 1938, a year after the company was founded.

Operating income reflects a company's core business performance. Last fiscal year, Toyota had a whopping operating profit of 2.27 trillion yen.

Toyota also lowered the number of vehicles it expects to sell globally this calendar year to 8.96 million, down 4 percent from a year ago. Earlier this year, Toyota had expected to sell 9.5 million vehicles around the world in 2008.



http://finance.yahoo.com/news/Toyota-projects-first-apf-13892463.html

Fattail
12-22-2008, 11:05 AM
Wow the car business must be really bad when Toyota loses money. Perhaps they should get a bailout too. Oh that's right they'll probably figure out what is wrong and fix the problem themselves.

CanadaSue
12-22-2008, 11:12 AM
It will certainly be interesting to see what solutions they do come up with.

DReynolds
12-22-2008, 11:42 AM
Wow the car business must be really bad when Toyota loses money. Perhaps they should get a bailout too. Oh that's right they'll probably figure out what is wrong and fix the problem themselves.
I too am against bailing out car companies. But this news makes me much more sympathetic towards GM&Chrysler, since it indicates that people really did stop buying cars across the board.

Why did people stop buying cars so suddenly? Part of the reason is that cars last much longer than 30 years ago. While it's nice to get a new car every 5 years, it is no longer necessary. People are finally waking up to the fact that most new cars can easily last 15 years if they are properly maintained. There are far too many cars in the world now because of this fact.

CanadaSue
12-22-2008, 12:26 PM
Has it not also become tougher to get car & any other loans - especially if you're pretty heavily loaded with payments for credit obligations already?

DReynolds
12-22-2008, 12:38 PM
Has it not also become tougher to get car & any other loans - especially if you're pretty heavily loaded with payments for credit obligations already?
Definitely.